Consumer Insights & Research

Our Consumer Insights & Research service enables brands to access genuine, data-driven insights from targeted audiences, enhancing products, services, and campaigns with feedback that directly reflects consumer perceptions. Supported by over 4.5 million active users and powerful AI trained on more than 40 million data points, our reviews cover a wide range of applications, each designed to provide precise feedback for specific objectives.

Consumer Insights & Research

Types of Consumer Insights & Research We Offer

Each of our Consumer Insight Review services focuses on different product or content types, allowing companies to target unique feedback goals. Here's a brief overview of each service:

Music track and audio clip review

Music track and audio clip review

Gain actionable feedback on melody, lyrics, rhythm, and emotional appeal, designed to fine-tune audio experiences for maximum listener engagement.

Video Advertisement Effectiveness

Video Advertisement Effectiveness

Ensure your ads are clear, memorable, and emotionally resonant, gathering insights that refine your video advertisements for optimal viewer impact.

Visual identity testing

Visual identity testing

Test logos, product images, and branding visuals with real users to align with brand goals and appeal, enhancing first impressions.

Social Media Content Testing

Social Media Content Testing

Optimise engagement for social media posts by analysing visual appeal, tone, and message clarity for target audiences.

Short film or trailer feedback

Short film or trailer feedback

Refine trailers and short films for maximum emotional impact and viewer intrigue, ensuring that each frame drives viewer engagement.

Podcast and Audio Storytelling Review

Podcast and Audio Storytelling Review

Perfect your podcast or audio series with feedback on pacing, storytelling, and voice clarity, enhancing listener retention and satisfaction.

Product Explainer Video Testing

Product Explainer Video Testing

Make sure explainer videos effectively communicate product benefits, providing detailed, instructional feedback.

Music Video Feedback

Music Video Feedback

Enhance the visual and emotional alignment of music videos, focusing on viewer engagement and story coherence.

Campaign Visual Concepts

Campaign Visual Concepts

Test campaign visuals, Billboards, Digital Ads to ensure they are eye-catching, memorable, and deliver a clear message, building strong brand awareness.

App interface design and animation testing

App interface design and animation testing

Optimise app designs for user satisfaction with feedback on navigation, design appeal, and animation effectiveness.

Sustainability Perception Testing

Sustainability Perception Testing

Ensure your brand’s eco-friendly message resonates with consumers, aligning sustainability messaging with audience expectations.

Product Label or Packaging Design Feedback

Product Label or Packaging Design Feedback

Refine product labels and packaging for maximum shelf appeal and clarity, aligning design with brand values and consumer preferences.

Price feedback for new products or services

Price feedback for new products or services

Determine optimal price points based on consumer willingness to pay, balancing market positioning with profitability.

Concept testing for new products or features

Concept testing for new products or features

Test new product or feature ideas to understand their appeal, usability, and market fit, refining innovations for success.

Logo and Tagline Testing

Logo and Tagline Testing

Create a lasting impression with logo and tagline testing, ensuring brand identity aligns with audience perception.

Consumer Insights & Research

Our Consumer Insights & Research service enables brands to access genuine, data-driven insights from targeted audiences, enhancing products, services, and campaigns with feedback that directly reflects consumer perceptions. Supported by over 4.5 million active users and powerful AI trained on more than 40 million data points, our reviews cover a wide range of applications, each designed to provide precise feedback for specific objectives.

  • AI-Generated Reports: AI-driven reports, trained on 40 million data points, provide in-depth, objective analysis on review data.
  • Human-Reviewed Reports: Our panel of 4.5 million users delivers direct, personal insights for authentic consumer perspectives.
  • Hybrid Reports: Combining AI accuracy with human nuance, our hybrid reports bring a balanced approach, yielding both depth and relevance in feedback.
Consumer Insights & Research