Perfect Every Frame: Audience Insights to Boost Your Trailer’s Impact

  • We provide real-time feedback on plot clarity, pacing, and emotional engagement.
  • Gain insights from a specific audience to enhance your narrative.
  • The analysis of viewer recall and resonance is powered by AI.
  • Benchmarking against top-performing trailers and shorts.
  • We provide data-backed recommendations to enhance suspense and appeal.
  • Cost-effective testing before final edits or release.
Customer Insight Reviews

Comprehensive Short Film and Trailer Feedback Service

Our Short Film and Trailer Feedback service offers directors, filmmakers, and producers authentic audience insights into their film’s or trailer’s impact. By testing key elements like pacing, plot clarity, and viewer engagement, we help you ensure your story connects deeply with your target demographic. Whether you’re releasing a dramatic short film or an action-packed trailer, our service provides the data you need to refine your project for maximum viewership and impact.

What to Expect

With our Short Film and Trailer Feedback service, your film or trailer is assessed by a targeted group of viewers who provide detailed feedback on the storyline, character appeal, and emotional resonance. Our AI-driven analysis benchmarks your project against similar works, offering insights into how well it engages viewers and keeps them intrigued from start to finish.

What You Will Achieve

Working with us ensures you can launch a short film or trailer that captivates and excites your audience. You’ll discover which scenes resonate most, where viewers may lose interest, and how to enhance the storyline for clarity and engagement. With data-backed insights, you’ll make confident edits that heighten the emotional and visual appeal of your project.

Audience-Centred Feedback
Gather responses from a target demographic, ensuring your project resonates with its intended audience.
Emotionally Intelligent Analysis
Our AI-driven feedback uncovers how viewers emotionally connect with your storyline and characters.
Industry Benchmarking
Position your short film or trailer within the context of similar works, helping you understand how it measures up.
Detailed Storyline Optimisation
Identify which plot points, character moments, or visuals enhance engagement, enabling you to refine your storytelling.
Cost-effective Pre-release Testing
Avoid costly reshoots or edits by testing your film or trailer’s effectiveness before finalizing.
Confidence in Audience Appeal
Launch your film or trailer knowing it’s primed to capture attention, intrigue, and emotional resonance with viewers.

Take the First Step with PlusMetrica

Your brand deserves the best insights. Whether you're curious about market research costs, launching something amazing, or connecting more deeply with your audience, we're here to help. With tailored insights powered by AI, you'll get the clarity you need to make bold, confident decisions.

Examples of what’s possible with short films and trailer feedback

Suppose you’re an indie filmmaker ready to release a suspenseful trailer. With our Short Film and Trailer Feedback service, you can gauge whether viewers find the suspense effective or if they’re able to guess the plot twist too early. Alternatively, if you're crafting a short film that emphasizes character-driven storytelling, you'll uncover the scenes that captivate the audience and learn how to enhance the impact of key moments.

Indie Film Trailer Test

Challenge

An independent filmmaker was preparing to release a thriller trailer but was uncertain if the suspense and pacing would hook viewers effectively. Initial screenings had suggested that some viewers felt the suspense built too slowly, which risked losing their attention.

Solution

The filmmaker used our Short Film and Trailer Feedback service to test the trailer with a group of suspense-thriller enthusiasts aged 18-40. Feedback revealed that viewers were intrigued by the plot but recommended shortening the setup to get to the action faster. Many noted that the suspense would feel stronger if introduced within the first few scenes.

Result

The filmmaker edited the trailer, trimming the introductory scenes to create a faster buildup. The updated trailer saw a 60% increase in viewer engagement in test screenings and received praise for its heightened suspense, contributing to a successful film festival release.

Streaming Platform Series Launch

Challenge

A streaming platform was preparing to launch a new thriller series and needed to ensure the trailer created excitement without revealing too much. They wanted the trailer to hint at major plot twists while leaving viewers eager to watch the full series.

Solution

Through our Short Film and Trailer Feedback service, the platform tested the trailer with a sample group matching their target audience. Feedback indicated that viewers enjoyed the fast-paced editing and were intrigued by the mystery but felt one scene revealed a critical plot twist too early.

Result

The streaming platform re-edited the trailer, removing the spoiler and adding a scene that raised more questions. The revised trailer generated more buzz, leading to a 20% increase in viewership during the premiere week and setting the stage for a successful series launch.